Local Search Evolved

Local search is rapidly growing, and, for business owners, understanding the local search landscape in an online marketing campaign is essential. With continual back end changes being made in the local search world, understanding and trying to keep up isn’t an easy task.  Take a look at the infographic (below) created by the clever minds over at MDG Advertising.  The infographic does a great job of visually explaining and expanding on the evolution of local search.  The statistics and behavioral data effectively illustrate how lucrative it is for businesses to build and maintain a strong online search presence campaign. (Double click image to enlarge).